growth marketing

Ways to Measure Success of Your Marketing Campaign

The main purpose of a marketing campaign is to promote your business products to a specific audience, using things like landing pages, emails, lead generation forms and social media content that aids to escalate the conversions, customer retention and brand awareness. It is important to know which metrics and methods should be used to deciding…

Top Lead Magnet Ideas

Top Lead Magnet Ideas

In marketing filed, lead magnets are an best method for acquiring a prospect’s contact information.

Growth Marketing vs Growth Hacking: What’s The Difference?

In the world of business, growth is the ultimate goal. Whether you are a startup or an established company, growth is essential to success. Growth hacking and growth marketing are two buzzwords being used in the business and marketing worlds today. These two popular terms used to describe growth-oriented marketing strategies are growth marketing and…

What is Pirate Funnel and How it Works?

If you’re running a business or trying to scale your startup or Saas, you might have heard of the term Pirate Funnel or the AAARRR Framework. The Pirate Funnel helps to scale your business and achieve exponential growth. It’s a widely used model to measure and optimize your customer life cycle and pinpoint the pain…