Rajthuvan
𝐆𝐨𝐨𝐠𝐥𝐞 𝐀𝐝𝐬 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧 – 𝐆𝐨 𝐓𝐨 𝐂𝐡𝐞𝐜𝐤𝐥𝐢𝐬𝐭
If you’re running Google Ads and not getting the results you expect, you’re not alone. Over the past few months, We’ve built a basic Google Ads Optimization Checklist that helps me and my team stay on track — especially when campaigns feel stuck or underperforming. 🔍 𝐂𝐚𝐦𝐩𝐚𝐢𝐠𝐧 𝐁𝐚𝐬𝐢𝐜𝐬✅ Define a clear campaign goal (Conversions? Website…
6 Myths (Meta Ad) Performance Marketers Believe About Funnels
Meta Ads (formerly Facebook Ads) are a top choice for performance marketers, but there’s plenty of misinformation about how they fit into funnel strategies. Let’s clear up six common myths—with real examples—so you can avoid costly mistakes and make your campaigns more effective. 1. “Meta Ads Only Work for Top-of-Funnel Awareness” 🪄 Myth: Meta Ads are…
Is Meta AI Any Good?
Over a billion people had access to a GPT-4 level AI tool overnight: Meta AI, powered by Llama 3 Let’s explore some practical use cases for writing and visuals. How to access Meta AI >>> Visit Meta.ai then we can try for generating ad copy. Let’s put it to the test with two prompts: 1)…
DeepSeek AI vs. ChatGPT – A Comprehensive Comparison
“Curious about the differences between DeepSeek AI and ChatGPT? Both are impressive AI tools, but they each have their own strengths. DeepSeek AI really shines when it comes to specific industries. They’ve built specialized solutions for finance, healthcare, and more. ChatGPT, on the other hand, is more of a generalist. It’s incredibly versatile and can…
Google Analytics alternatives: Which one are you using?
I stopped using Google Analytics a long time ago, it seems to me an excessively complex tool for the use I gave it (basically see traffic, traffic sources and not much more). Nowadays, there are many alternatives to Google Analytics, and all of them are very easy to use (and do not generate headaches). All…
Ad campaign myths that could be holding your campaigns back!
Let’s clear up some common ad campaign myths that could be holding your campaigns back! 🚫 🛑 Myth 1: High CTR = High ROAS Think a high click-through rate (CTR) guarantees a high return on ad spend (ROAS)? Not always! A strong creative might attract clicks, but without an optimized landing page, those clicks may…
NEW INSTAGRAM CHANGES THAT AFFECT MARKETERS
With each new update, Instagram continues to modify its platform, offering new features and tools that marketers need to stay updated with. The following are some of the important updates Instagram introduced recently: 📣 Instagram Carousels ✅ Instagram has introduced the ability to add music to carousel posts. This opens up more creative options beyond…
5 of the Most Common Meta Ad Mistakes
Did everything right, but Facebook ads flopped? The Facebook Ads platform has been around for nearly a decade, over that period it went through several iterations. It is simpler than ever to make a basic mistake that could cause your ad campaigns to fall short of their goals, as best practises change and new features…
Top Lead Magnet Ideas
In marketing filed, lead magnets are an best method for acquiring a prospect’s contact information.