9 Facebook Ad Mistakes You’ll Want to Avoid Making

Are you making any of the 9 biggest mistakes in Google Ads? Learn how to avoid the most common mistakes people make when managing their Google Ads campaigns. Start optimizing your campaigns by fixing these issues…

🚫 No Negatives?

Casting your ads too wide? You’ll end up attracting clicks that don’t convert.
👉 Always add negative keywords – protect your budget from waste.


📉 No Tracking = No Growth
If you’re not tracking conversions, how will you know what’s working?
🎯 Set up clean, accurate conversion tracking from day one.


🔍 Only Using Search?
Google Ads has more layers.
💡 Explore Demand Gen, YouTube, and Performance Max, if used right, they scale better than Search alone

📄 Your Ads Look Like Brochures
Google Ads isn’t just about displaying info – it’s about persuasion.
🔥 Hit the pain points, show value, and use strong CTAs.

🏠 Sending Traffic to the Homepage?
That’s a rookie move.
🚀 Send people to focused landing pages that match your ad. Relevance = higher conversion.

🧠 Ignoring the Funnel
People ready to buy don’t want fluff.
📦 Send them straight to the product or form pages for better results.

📉 No Ad Extensions
Why waste valuable space?
🔗 Use sitelinks, callouts, and snippets – these boost your CTR and visibility, for free.

⏱️ Set It and Forget It?
Google Ads isn’t a slow cooker.
🔄 Check in often, run A/B tests, and keep optimizing.

⚙️ Tweaking Too Often?
Every tweak resets the learning phase.
📊 Let the algorithm breathe – wait, observe, then adjust.

💸 Tiny Budget, Big Dreams
If you’re spending $5/day, don’t expect $500/day returns.
📆 Give your campaigns 30–60 days to mature before judging performance.

Save this post so you don’t forget what to check next time you’re in Google Ads