What is the meaning of Market Gap
A product or service that has a high demand from customers but is currently unmet by businesses is said to have a market gap. Therefore, this market gap might be a new strategy or approach for marketing the products.
Of course! In your point of view, a Market gap refers to an opportunity within a market where consumer needs and preferences are not being adequately addressed by existing products or services. This void represents a potential area for businesses to innovate and fulfill unmet demands, leading to growth and profit.