The Incredible Growth of Social Media Shopping
As an outcome of the COVID-19 global pandemic, eCommerce has seen rapid growth and social media platforms have also been getting in on the new trend, by offering direct buying options on the social platforms. Now, consumers are becoming more comfortable with social media shopping, therefore, we can see the rapid growth of social media shopping. Considering this new growth, The Influencer Marketing Factory team did a survey on social media shopping trends and shared a report that highlights the rapid growth of social media shopping. You can have a look at the highlights of the social media shopping process in the below graphic.