Do You Know the Latest Social Media Platforms’ Content Views Metrics?

Hello Guys!

When I researched some insights regarding social media content creation, I came across interesting information regarding social media content view metrics.

As we know recently Instagram replaced its impressions metrics such as “Reach” and “Plays” with a new common metric called “Views” for all types of content that are getting published in the platform including Photos, Reels, Carousels and Stories. Inspired by this recent change, the industry expert Nick Cicero put together the following handy overview of how social media platforms measure their content views.

Take a look at the below graphic for more information about content views metrics for each social media platform.

How are you going to plan your social media content strategy based on these content views metrics? Let me know in the comments!