How much you should spend on Google Ads Per Month?

Are you confused about how much you should invest in your Google Ad Campaign? Identifying how much you should spend on running a Google Ad Campaign is crucial. Determining the right budget for Google Ads depends on a few key factors. Here are the top three factors that determine how much you should spend

1. Industry and its Competitive Landscape – Business size and its competition determine the average CPC. If your business operates in a highly competitive industry the average cost per click would be relatively high. or if you operate in a very less competitive industry then you would have very less CPC.
2. Business Goals – Your business goals directly influence your ad budget. Its depends on whether your goal is focusing on brand awareness campaign or a lead gen campaign.
3. Market trends – Continuously monitor the market trends, the things that work out in summer won’t work on spring. Have an eye on your market trends.

In my latest blog post, I break down the key factors that influence your ad budget and how much you should spend on your Google Ad Campaign. Check out my blog post on How Much Should You Spend on Google Ads Per Month?

Let me know your thoughts in the comment section!