Essential image optimization tips for beginners

Essential image optimization tips for beginners

Image optimization is the process of reducing the file size of an image while preserving its quality. A good image can make or break your website. It can also affect your SEO ranking and your website speed.
There are many ways to optimize images, and the most appropriate method depends on the image format, the intended use of the image, and the level of compression desired.
In this post, I’ll provide an overview of image optimization techniques and offer some essential tips for beginners.

1. Original high-quality infographics
   Invest time in creating original and high-quality infographics in your blog posts.
2. Have a Reason to add an infographic
   Infographics give readers a break from a long block of text.
   Consider adding up to 2-3 infographics-more could make your pages load slowly.
3. Use the Right file type
   One essential aspect of optimizing images for SEO is getting to know the three most common image file types you’ll be using on your site JPEG, GIF, and PNG.
4. Image File Size Matters
   Websites with big image files will load slower as your browser needs to render more data to help increase page load speed image optimization is a must.
5. Descriptive captions
   Readers of your blog articles might not even read the text of your posts but they will probably skim and see an image and then read its caption.
6. Make your image Alt Text SEO-friendly
   Adding relevant keywords to your infographic’s alt text increases its chances of getting ranked under the image tabs of search engines.

The following tips affect your SEO ranking and your website speed. Happy Reading!