Balancing Efficiency and Creativity at Work

Efficiency and creativity are necessary in any successful workplace – and they are perceived to be contrary. Efficiency is concerned with process, speed, and accuracy. Creativity is concerned with exploration, experimentation and risk. However, innovation actually occurs when these two forces are combined.

Now consider a company in which efficiency is the only important aspect – it has met its deadlines, has streamlined its work processes and has achieved consistency in performance. Sounds great, right? However, lack of creativity leaves such a company in stagnation. It executes the same outcomes many times, when the rivals are innovative and progress.

Imagine the reverse now that you have a firm with a lot of creative power but no structure. Concepts are endless, and not a high number are implemented in the proper way. Inequality is detrimental to development in both instances.

How then can we strike a balance between these two worlds which appear to be different?

The initial process is to understand that creativity is best delivered in structure. A specified process does not destroy imagination in it directs it. To illustrate, with clear project structures, employees have time to concentrate on what to be innovative as opposed to how to put it together.

Some of the means of fostering this balance are:

• Creative windows: set aside brief time slots of short time-frames weekly when teams can brainstorm with no deadlines.
• Process improvement issues: make staff members seek a better way to do ordinary chores.
• Idea incubation: do not reject new ideas at the first sight but maintain a common innovative board in which they can develop.
• Cross-team exposure: give employees an opportunity to get the feel of the work in other departments. New visions usually bring new thoughts.

The other giant is psychological permission – individuals must be comfortable enough trying it out, even when the outcomes are not ideal. Creativity is killed when we are afraid of failure. Every time we are motivated to do so, we get to be innovative.

Efficiency also has a role to play. Creative work without proper time management is doomed to endlessly drag on. Having definite milestones helps in making ideas into action.

The valuable lesson: Efficiency and creativity are not rivals but they go together. Creativity becomes reality only when it is efficient; it is efficiency that prevents creative staleness.

Here’s something to discuss:

Do you feel that you have sufficient room to be creative in your work?

What can we do to render our daily processes more innovation friendly?

What can we change about ourselves that makes us become faster and more inspired?